- **Epistemic status:** #seedlings After understanding what the products goal and purpose is and you learn more about the typical end user, you can start creating User Flows that is looking at specific sequences instead of being too brief. An example: 1. A typical user accesses the online store app. 2. The user then spends time browsing product pages. 3. When the user is satisfied, they begin adding products to their cart. 4. Next, the user engages in the checkout process. 5. Finally, the user makes a purchase and successfully converts. This sequence gives you enough context to determine that if one of the steps is not being complete you can dig into the problem and figure out why. --- ## References - Nead, Ryan. “UX & UI Audits: What’s Included & How to Audit with User Experience in Mind.” _Dev.Co_ (blog), April 29, 2021. <https://dev.co/ux-ui-audit/>.